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| "Boteri" structured tote, royal calfskin leather with black patent accents, $785 |
"Morgan" drawstring shoulder bag, gray suede with black calfskin accents, $645 |
"Alexis" frame bag, red patent leather, $685 |
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| Mel Boteri is a business dedicated to custom fashion
for women. We provide the basic silhouette, but you become the true designer as
you select the style, components, and color of each bag. Our first collection of
handbags launched in September 2009, and includes clutches, small, mid-size and
large handbags. For a truly personalized experience we meet with clients by
appointment only, and also offer private shows which can be scheduled to take
place in our showroom or at your choice of location. Our target client is a
fashion-forward, worldly woman who knows what she wants and who loves to express
her personal style. In order to allow her to create a truly one-of-a-kind
handbag, each silhouette has several style choices including options for
different accessories, pockets, and handles. Once the client selects the perfect
style, she can then choose from multiple materials such as calf-skin, patent,
and suede leathers, with each available in various colors. All bags are
hand-made with personalized care and love in Portugal, and include our signature
“Mel Boteri” turquoise suede lining.
Recognizing the advantage of having a strong business background in the
fashion industry, I entered the highly competitive world of style and design by
focusing my formal training in business while developing my design skills
independently. For as long as I can remember, I have always had a passion for
fashion and I am specifically drawn to the inherent power of fashion which
allows you to influence emotion by expressing your personal style. During a
short stint living in New York City, I came to realize that most retailers have
confused their huge inventory of product choices with giving us what we want
when in fact these “choices” are dictated by retail buyers and pushy
salespeople. Mel Boteri was therefore originated on the premise to revitalize
the inherent influence of fashion by empowering each client to create products
and services precisely as they want them.
Much of my inspiration to design comes from the beautiful and powerful women
in my life. Each handbag style is therefore named after a special friend, family
member, mentor, or acquaintance that in one way or another has left a lasting
impression on me. Working with manufacturers overseas pretty much guarantees a
frantic moment every once in a while. My frustrations tend to be those shared by
most designers… late shipments, consistency and quality issues. With each new
“nightmare” I assess the situation to determine what needs to change so that the
problem does not reoccur, and in the end I feel these moments help to make my
business stronger.
My greatest achievement thus far has been my partnership up with the Atlanta
Chapter of Bright Pink, an organization dedicated to providing education and
support to young women who are at high risk for breast and ovarian cancer. Mel
Boteri will donate 10 percent of the proceeds from the sale of the specially
designed Lauren Bright Pink clutch to the organization. I love that I can
support such a great organization and give back to my community while doing what
I am truly passionate about.
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What is your name? |
Melanie Mueller |
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Where are you from? |
Atlanta, Georgia |
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Where do you live now? |
Atlanta, Georgia |
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How old are you? |
27 |
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Do you have a design background? |
No, business background |
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Do you still have a day job? |
No. |
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What year were your bags born? |
2009 |
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Bag brand name: |
Mel Boteri |
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What is their retail price range? |
$465 - $785 |
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Where can a shopper buy your bags? |
www.melboteri.com |
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For more information, contact: |
www.melboteri.com |
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