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TODAY'S DESIGNER BAG TRENDS CELEBRITY BAG WATCH JOBS & SERVICES HANDBAG AWARDS 2010 ALL DESIGNERS TIPS
Bag Trends: Invitation to Sparkle and Beyond
     

With the Handbag Awards application process about to open, here is just a taste of what's to come...

     
   
Banu Erkin
Courtesy of CRYSTALLIZED(™) - Swarovski Elements
  The Bridge
Courtesy of CRYSTALLIZED(™) - Swarovski Elements
  Stuart Weitzman
Courtesy of CRYSTALLIZED(™) - Swarovski Elements

Handbag Designer 101, the world's handbag designer resource, is proud to announce that CRYSTALLIZED(™), the brand for all loose cut crystals manufactured by Swarovski, will sponsor a new sparkling category, inviting designers to create innovative new handbags and compete for the Award, "Best Use of CRYSTALLIZED(™) - Swarovski Elements for the 2009 Independent Handbag Designer Awards (IHDA)." This unique collaboration will inspire handbag designers to incorporate crystals as a creative ingredient, resulting in one of a kind, luxury designs, launching January 2009.

For the first time ever all registered designers may participate by submitting a detailed sketch of their handbag design, incorporating CRYSTALLIZED(™) - Swarovski Elements. Designers are encouraged to create bags of any material or silhouette while utilizing the CRYSTALLIZED(™) - Swarovski Elements as embellishment, trimming or even as part of the core concept. The five best ideas will be chosen the Handbag Designer 101 Preliminary Judging Panel, giving the selected designers unlimited access to CRYSTALLIZED(™) - Swarovski Elements, to execute their final handbags for the annual awards ceremony on June 17, 2009.

The winner of the 2009 "Best Use of CRYSTALLIZED(™) - Swarovski Elements" award will receive a crystal sponsorship with free access to crystals and Swarovski know how, to produce a limited edition of the winner bag. In addition, the winning handbag will be featured in several CRYSTALLIZED(™) channels and communication tools in the US and internationally with industry and end consumer exposure.

Stay tuned for more information but in the meantime, we encourage all designers to start researching via WWW.SWAROVSKI.COM/CRYSTALLIZED and SKETCHING!

Author: Emily Blumenthal (Want to become a Handbag Correspondent?)


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Bag Trends Archive:

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December 2009
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  Other Bag Trend Articles:

August 20, 2010 - MAGIC and the IPAD
August 13, 2010 - SEQUIN SLAM
August 06, 2010 - STUDS IN BLACK SUCKED IN
July 30, 2010 - PARTY CROSSBODY
July 23, 2010 - SMALL SUMMER/BIG WINTER
July 16, 2010 - DRAWSTRING PANTS
July 10, 2010 - CHAIN LINK
July 03, 2010 - SEE THE CREATIVE EMBELLISHMENTS
June 26, 2010 - Alexander McQueen: HOMAGE TO THE SKULL
June 13, 2010 - PEEK-A-BOO
June 05, 2010 - CRYSTALLIZED™ – SWAROVSKI ELEMENTS: SEMI-FINISHED PRODUCTS LIFT DECORATIVE STANDARDS TO NEW HEIGHTS
May 30, 2010 - BACK TO THE BEACH ON A BUDGET
May 22, 2010 - BABY CASH
May 15, 2010 - HARDWARE: ALL IN THE FAMILY
May 07, 2010 - SPRING MINIS
April 30, 2010 - THE CHARM OF CERAMICS: A NEW MATERIAL IN THE CRYSTALLIZED™ - SWAROVSKI ELEMENTS ASSORTMENT
April 23, 2010 - NOUVEAU RETRO IN BROWN
April 16, 2010 - YELLING YELLOW
April 09, 2010 - SMALL WHITE AND A LITTLE SPARKLE
April 02, 2010 - CRYSTALLIZED™ - Swarovski Elements: Innovative and Smart Application Solutions for Crystals on Leather
March 25, 2010 - MIRROR MIRROR ON THE WALL
March 19, 2010 - CARRY IN CANVAS
March 12, 2010 - BOSTON TEA PARTY
March 05, 2010 - NO IRON NECESSARY
February 26, 2010 - TASSEL PARTY

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